Since 2015, I’ve had the privilege of designing for Green River Ordinance (GRO). What started with T-shirts has grown into a full creative collaboration that now includes album artwork, single covers, and promotional materials. Over the years, my role in shaping their visual identity has evolved alongside their music, ensuring that every design captures the heart and storytelling behind their sound.
In 2024, I had the incredible opportunity to design GRO’s album For Old Times’ Sake along with its lead single and title track, For Old Times’ Sake, as well as the singles Cup Is Full and Tough Love. This project was a true bucket-list moment, bringing together my passion for design and music in a way that felt both meaningful and full circle. The design approach balanced nostalgia and modern simplicity, incorporating distressed textures, film-like photography, and typography that felt both classic and contemporary. Each cover was thoughtfully crafted for digital streaming platforms, ensuring a cohesive and impactful presence across all formats.
To support the album release, I also designed a vintage-inspired promotional poster featuring GRO’s long-time cow skull logo, surrounded by hand-drawn floral elements. This signature emblem, deeply connected to the band’s identity, was paired with earthy tones, distressed textures, and handcrafted details to create a timeless visual that feels both fresh and familiar to fans.
Beyond the album, I’ve worked on a variety of merchandise designs that reflect GRO’s evolving brand. The 2024 merch collection featured bold typography, graphic elements, and vintage textures with a subtle Western influence, while still maintaining a contemporary edge. Past collections have ranged from graphic-driven tour tees to classic logo and text-based designs, ensuring that fans have a variety of ways to represent the band. Every piece was designed to be visually striking and timeless, offering fans a tangible way to connect with GRO’s music.
Being part of this creative journey with Green River Ordinance has been incredibly fulfilling, shaping my career in ways I never expected. It’s been an honor to contribute to their artistic journey, and I look forward to continuing to create designs that bring their music to life visually and deepen their connection with fans.
“You killed it… again. Great work, Jennifer!” — Jamey Ice, Lead Guitarist
Client:Green River OrdinanceServices:Branding, Merchandise, PrintYear:2015-Present
