The Austin City Limits Music Festival isn’t just a concert—it’s a cultural phenomenon. Held annually in Austin’s Zilker Park, ACL is a vibrant showcase of musical diversity and creative expression, drawing fans from around the world for two weekends each October. As one of the most anticipated festivals in the country, its 2024 lineup featured over 130 artists, with powerhouse headliners like Dua Lipa, Chris Stapleton, Blink-182, Chappell Roan, and Leon Bridges, making for an unforgettable experience.
As part of the official 2024 ACL merchandise collection, two of my T-shirt designs were selected for the festival. The Bronco Tee captured Texas’ adventurous spirit with a bold, patterned bronco, embodying the festival’s high-energy atmosphere. Meanwhile, the Texas Tee wove Austin’s skyline into the shape of the state alongside a guitar, paying tribute to the city’s deep musical roots. Both designs were crafted to stand out while seamlessly aligning with ACL’s branding.
Attending the festival and spotting my designs throughout the crowd was an incredible experience. Seeing them resonate with festivalgoers—and even sell out—made the moment all the more rewarding.
Client:Austin City Limits Music FestivalProduction:C3 PresentsServices:MerchandiseYear:2024
